This is about one thing: whether an AI can find you and recommend you. Not general SEO, not a marketing audit. The free Waterline Test gives you the headline; this gives you the map across every AI answer engine, with the fixes ranked by impact.
From $1,500
Answer Engine Optimisation (AEO) is making your firm legible to the AI tools that now answer your clients’ questions: ChatGPT, Gemini, Perplexity, Copilot and Google’s AI Overviews.
The old question was "how do people find us?" The new one is "why would an AI recommend us?" When a client asks an AI for a firm like yours, it does not hand back ten blue links. It names a shortlist. If you are not on it, you are not losing on page two. You are not in the room where the decision gets made.
Most firms have no idea where they stand, because the work that makes you visible to an AI is invisible to you. That is what the assessment makes concrete.
of Google searches now show an AI answer at the top, and the clicks underneath are falling.
more likely to be cited in AI answers when a page has structured data, yet most websites still have none.
of AI Overview citations come from pages with structured data. That gap is the opening.
Not a tool spitting out a number. A read on your firm by someone who builds and runs AI, with the fixes ranked by impact and a call to walk you through them.
An overall AI readiness score and grade, plus a ten-point scorecard, so you know where you stand and can measure the lift later.
How you show up across ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews, tested on the real questions your clients ask.
Where you rank against the competitors who are already being named, query by query, so you can see the ground to take.
Screenshots of the actual AI answers, naming you or not. Proof you can put in front of your partners, not a claim.
Not just whether an AI cites you, but how it describes you. Whether the words it uses are the ones you would choose.
Which third-party sites, directories and press an AI trusts for your sector, and which of them mention you.
What machine-readable signals you have, what is missing, and the exact schema to add so an AI reads you correctly.
Google Business Profile, entity consistency, and the credibility signals AI weighs when deciding whether to trust you.
Every action ranked by impact, in the order to do them, walked through with you so you leave knowing what to do first.
AI engine visibility
Sample · your report is specific to your firm
Priority actions · sample
Evidence pack · sample
"Three firms worth contacting: Your Firm, Competitor A, Competitor B…"
Your firm not named. Lists Competitor A, B, C only.
"Your Firm is recognised for…"
Citation & source inventory · sample
AI was already finding this firm and naming it. The foundation underneath was thin: no business schema on the homepage, weak directory listings, and no press signals. The assessment named every gap, ranked the fixes, and started with the one change that moves the most: schema on the homepage.
The really detailed AI Visibility audit and all the recommendations. Super helpful, and has given me a lot to work through. We have implemented several of the quick wins already.Senior Marketing Manager · Regional Council, Economic Development division
Fabienne Wintle. AI practitioner. Boots on, sleeves up. Thirty years turning strategy into working tech for Australian businesses. Fifty AI agents run her own operation every day. She runs the assessment herself: every report, every walkthrough call.
Your website, and the real questions your clients ask before they choose a firm like yours.
I run those questions across every AI engine, capture the evidence, and audit the foundations: schema, profile, authority and content.
The scored report, the evidence pack, and a walkthrough where we go through the fixes in priority order.
No jargon, no dashboard to learn. A clear read and a plan.
Free
From $1,500
You have spent years building a reputation and a website that works. Then the way clients choose changed underneath you. If an AI cannot read your firm, it cannot recommend your firm, and the competitor it can read gets named instead. This assessment tells you exactly where you stand, with the evidence, before that gap costs you the enquiry.
AEO stands for Answer Engine Optimisation. The assessment is a hands-on review of how findable and quotable your firm is to the AI tools that now answer your clients’ questions: ChatGPT, Gemini, Perplexity, Copilot and Google’s AI Overviews. You get an AI readiness score out of 100, the evidence, and a ranked plan to fix the gaps.
SEO gets your pages to rank so a human can click them. AEO makes your firm the source an AI quotes when it answers a question. The work is different: entities, structured data, citations and consistency, not keywords and backlinks. This assessment is about AI visibility only, not a general SEO or marketing audit.
ChatGPT, Google Gemini, Perplexity, Microsoft Copilot and Google’s AI Overviews. Each is run on the real questions your clients ask, and your results are compared against your competitors.
A scored report with your AI readiness out of 100, the engine-by-engine visibility matrix, a competitor share-of-voice comparison, an evidence pack of the actual AI answers, a sentiment read, a citation and source inventory, a schema and structured data audit, a profile and authority check, and a prioritised fix plan, walked through with you on a call.
Free tools return a number from a single automated run. This is a read on your firm by someone who builds and runs AI, tested across every engine on your real client questions, with the evidence, the sentiment, the sources, and a ranked plan you can act on.
From $1,500 for a single firm. The exact figure depends on the size of your site and how many competitors you want benchmarked.
About a week from the day you share your site and the questions your clients ask.
The assessment hands you the ranked plan and the walkthrough call. If you want the fixes done for you, that is a separate engagement we can scope on the call.
No. The Waterline Test is a free two-minute self-check that shows roughly where you sit. The assessment is the deep, done-for-you diagnosis: scored, with the evidence and the fixes.
Available across Australia, Europe, the Asia Pacific and Canada.
Book your assessment